With the rise in new electric vehicle startups, the need for a competitive advantage continues to grow with it. Sure, some of the biggest differentiators may still be how many miles a vehicle can get on a single charge, how much power it has, the technology it's using, etc., but with this increase in competition, OEMs are looking for more ways of standing out.
One area, in particular, is that of the vehicle’s overall visual quality. No, we're not talking about the style or model of the car. We’re talking about the aesthetic build and finish quality requiring what is referred to as a "Class-A Surface".
In this post, we will take you through the basics of injection-molded Class-A surfaces in order to give you an understanding of the complexities that go into the manufacturing process. This will help lay the foundation of automotive class-a surface fundamentals before we go more in-depth throughout future posts.